Will Maden, the COO and co-founder of Fuuse, brings a nuanced approach to the electric vehicle (EV) charging sector, particularly interested in integrating Vehicle-to-Everything (V2X) technology and smart charging solutions. His professional background reflects a dedication to environmental sustainability and the innovation of transport systems. At Fuuse, Will has been instrumental in developing software that enhances the functionality and efficiency of EV charging infrastructure, aiming to facilitate a more connected and eco-friendly future.

The work he has led at Fuuse, especially in collaboration with companies like Veolia, showcases the impactful nature to utilising V2X technology. This technology not only improves the charging process for EV owners but also supports the broader energy grid through intelligent power distribution and storage solutions. Will’s vision is characterised by a pragmatic approach to achieving a sustainable transition in transportation, emphasising the importance of smart technology in addressing current and future energy challenges.